Campaign to make pharmacies a first port of call
NHS England’s Stay Well Pharmacy campaign, which encourages the public to ask community pharmacy teams for advice on minor health concerns, has launched this month.
Community pharmacies should receive a briefing pack and resources including posters from NHS England this week. The campaign uses posters, leaflets, social media activity and television advertising to raise awareness. Running until 31 March 2018, the campaign encourages people to use pharmacies rather than visiting their GP as a first port of call.